How to: not make an architecture magazine
A mutinous workshop, 15 August–21 August 2018
To move beyond questions of survival in architectural publishing it is necessary to reconsider questions of purpose and models of practice. From an unknown point somewhere in a decades-long mess, this was never going to be easy, but changes in a habitat also produce blooms of new life, like microbes clustered insanely around volcanic vents.
In these challenging conditions, some are nostalgic for a possible past where architectural media was healthy enough to pursue ideas instead of business plans, and when architectural practice engaged with it seriously as a source of ideas. Others speculate about futures where editors don’t recycle the same ideas or the same people from a closed network, and when a fresh approach can find a public without the advantages of education or inheritance. And we prefer strategies for effective action immediately and propose to launch an expedition to look for them.
So we invite eight young architectural thinkers of any formal background to join us in Montreal for an intense week of research, interviews, discussion, and analysis to better understand what paths editorial energies can take today and where alternative practice takes vigorous and inspiring forms.
We will look for original case studies inside and outside architecture. Based on interviews with key contemporary protagonists operating with unusual models of editorial practice, those who are redefining “the reader,” developing tactics to affect architectural practice, accounting creatively, and especially expanding the traditional role of the publisher, the residency will produce an online manual for avoiding another magazine.
How to: not make an architecture magazine is directed by Lev Bratishenko, Curator, Public, CCA and architect and writer Douglas Murphy. The workshop is free. You definitely do not have to agree with everything in this call to be selected as a participant.
How to is a series of accelerated annual residencies that bring together small teams at CCA to produce a new tool—which can be physical, digital, or somewhere in between—and rapidly begin to address a specific opportunity or need.
To apply, please send an email to firstname.lastname@example.org with around 400 words of convincing motivation, and a CV. Participants can request to have costs of attendance (travel, accommodations, food) reimbursed up to $500 CAD. The deadline for applications is 2 July 2018. The primary language of the week will be English but all are welcome.