$66.50
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Visual merchandising can inspire consumers to interact with products, set a brand apart from its competitors, foster brand preference, and encourage purchases. This book highlights the relationship between brands, consumers, products and the display environment, by way of examples of story-telling visual displays from some of the world's most glamorous fashion emporia,(...)
Display art: Visual merchandising and window display
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$66.50
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Summary:
Visual merchandising can inspire consumers to interact with products, set a brand apart from its competitors, foster brand preference, and encourage purchases. This book highlights the relationship between brands, consumers, products and the display environment, by way of examples of story-telling visual displays from some of the world's most glamorous fashion emporia, such as Hermès, Karl Lagerfeld, Cartier and Fendi, but also small outlets, department stores, museums and bookshops. The projects included in this volume showcase a wide array of ideas by renowned graphic design agencies and boutique designers that have been successfully put into practice, focusing on aspects such as structure, texture, lighting design, custom lettering, amusing illustrations, delicate paper crafting, and installations made of multiple materials such as wood, steel, fabric or rubber. All these displays are characterized by alluring artwork that appeals to the senses and instincts of consumers and passers-by. An impressive selection that showcases extremely sophisticated projects but also simple, minimal and highly creative window displays, this book is the perfect inspirational guide for art directors, visual merchandisers and fashion professionals.
Display
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The fifth title in the Grand Stand series presents new trends in the ever-changing world of stand design. The scenographic design of space and the creation of a stimulating atmosphere are crucial in shaping human experience. The design of trade fair stands has become increasingly important to exhibiting organizations, and today’s designers are playing an essential role in(...)
Grand stand 5: design for trade fair stands
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$131.95
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The fifth title in the Grand Stand series presents new trends in the ever-changing world of stand design. The scenographic design of space and the creation of a stimulating atmosphere are crucial in shaping human experience. The design of trade fair stands has become increasingly important to exhibiting organizations, and today’s designers are playing an essential role in integrating brand identity into fascinating corporate presentations.
Display
$67.95
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Following the legacy of Rosalind Krauss, EXPANDED FIELD: Installation Architecture Beyond Art by Ila Berman and Douglas Burnham explores the realm of art and architecture across a broad terrain of installation practices, revealing a critical territory that, despite its exuberant proliferation, has been historically defined as a negativity: the progeny of that which is(...)
Expanded field: architectural installation beyond art
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$67.95
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Following the legacy of Rosalind Krauss, EXPANDED FIELD: Installation Architecture Beyond Art by Ila Berman and Douglas Burnham explores the realm of art and architecture across a broad terrain of installation practices, revealing a critical territory that, despite its exuberant proliferation, has been historically defined as a negativity: the progeny of that which is both not-architecture and not-art. Within this book, a wide range of art and architectural works are positioned and mapped as constellations within a newly expanded field suspended between Architecture, Interiors, Sculpture, and Landscape. These four terms are the initial reference points used to elaborate a more extensive taxonomical framework defining twelve distinct territories where the analytical drawings and photographic indexes of seventy-five installation projects are situated. The expanded field diagram is a conceptual framework that operates on many levels. It acts as a lens through which to theorize and classify the trajectories of current installation practices and serves as an infrastructure to organize the content of the book.
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Designing exhibitions: a compendium for architects, designers and museum professionals, 2nd ed
$59.95
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This publication offers a concise presentation of the principal phases of an exhibition's genesis with examples from the design practice of the authors. Topics covered are conception and design, presentation and staging, representation and education, text and graphics, typography and layout, as well as light and lighting. The central design steps are illustrated with(...)
Designing exhibitions: a compendium for architects, designers and museum professionals, 2nd ed
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$59.95
(available in store)
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This publication offers a concise presentation of the principal phases of an exhibition's genesis with examples from the design practice of the authors. Topics covered are conception and design, presentation and staging, representation and education, text and graphics, typography and layout, as well as light and lighting. The central design steps are illustrated with sketches, diagrams, plans, elevations, simulations, technical drawings, workform ing models, and photographs. Bertron Schwarz Frey (Berlin and Ulm) is one of Germany's leading exhibition design firms; Ulrich Schwarz is a professor of museum studies at the Universitat der Kunste Berlin (Berlin University of the Arts).
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