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Otto Treumann (1919-2001) is regarded as a major pioneer in the modernization of graphic design in the Netherlands. Premised on Swiss typography and the Bauhaus, Treumann's oeuvre is distinguished by an easy-to-read combination of visual elements and an iconoclastic treatment of colour. These benefit from his(...)
Otto Treumann : graphic design in the Netherlands
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Otto Treumann (1919-2001) is regarded as a major pioneer in the modernization of graphic design in the Netherlands. Premised on Swiss typography and the Bauhaus, Treumann's oeuvre is distinguished by an easy-to-read combination of visual elements and an iconoclastic treatment of colour. These benefit from his wide knowledge of printing techniques acquired during the Second World War when he forged documents for the resistance. He enjoyed a special relationship with industrial clients, invariably achieving top quality and innovation in the arena where economics meets culture. His work has proved eminently suitable for house styles and logos, including those for Wolters Noordhoff the publishers, the Kröller-Müller Museum, the Royal Institute of Dutch Architects and El Al Airlines. He also designed posters for the Industries Fair in Utrecht, the Rotterdam Ahoy' and Tattoo in Delft. The book is designed by Irma Boom.
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June 2001, Rotterdam
Graphic Designers, Monographs
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The spectacularly successful transformation of Times Square has become a model for other cities. From its beginning as Longacre Square, Times Square’s commercialism, signage, cultural diversity, and social tolerance have been deeply embedded in New York City’s psyche. Its symbolic role guaranteed that any plan for its renewal would push the hot buttons of public(...)
Times Square Roulette : remaking the city icon
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The spectacularly successful transformation of Times Square has become a model for other cities. From its beginning as Longacre Square, Times Square’s commercialism, signage, cultural diversity, and social tolerance have been deeply embedded in New York City’s psyche. Its symbolic role guaranteed that any plan for its renewal would push the hot buttons of public controversy: free speech, property-taking through eminent domain, development density, tax subsidy, and historic preservation. In "Times Square Roulette", Lynne Sagalyn debunks the myth of an overnight urban miracle performed by Disney and Mayor Giuliani, to tell the far more complex and commanding tale of a twenty-year process of public controversy, nonstop litigation, and interminable delay. She tells how the troubled execution of the original redevelopment plan provided a rare opportunity to rescript it. And timing was all: the mid-1990s saw rising international corporate interest in the city as a mecca for mass-market entertainment and synergistic merchandising. Sagalyn details the complex relationship between planning and politics and the role of market forces in shaping Times Square’s redevelopment opportunities. She shows how policy was wedded to deal making and how persistent individuals and groups forged both.
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October 2001, Cambridge, Mass.
Urban Theory
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First built in Europe and grandly imported to the United States in the mid-nineteenth century, the classic multiway boulevard has been in decline for many years, victim of a narrowly focused approach to street design that views unencumbered vehicular traffic flow as the highest priority. The American preoccupation with destination and speed has made multiway boulevards(...)
Urban Theory
October 2001, Cambridge, Mass.
The boulevard book : history, evolution, design of multiway boulevards
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First built in Europe and grandly imported to the United States in the mid-nineteenth century, the classic multiway boulevard has been in decline for many years, victim of a narrowly focused approach to street design that views unencumbered vehicular traffic flow as the highest priority. The American preoccupation with destination and speed has made multiway boulevards increasingly rare as artifacts of the urban landscape. This book reintroduces the boulevard, tree-lined and with separate realms for through traffic and for slow-paced vehicular-pedestrian movement, as an important and often crucial feature of both historic and contemporary cities. It presents more than fifty boulevards—-as varied as Avenue Montaigne, in Paris; C. G. Road, in Ahmedabad, India; and The Esplanade, in Chico, California--celebrating their usefulness and beauty. It discusses their history and evolution, the misconceptions that led to their near-demise in the United States, and their potential as a modern street type. Based on wide research, "The Boulevard Book" examines the safety of these streets and offers design guidelines for professionals, scholars, and community decision makers. Extensive plans, cross sections, and perspective drawings permit visual comparisons. The book shows how multiway boulevards respond to many issues that are central to urban life, including livability, mobility, safety, interest, economic opportunity, mass transit, and open space.
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October 2001, Cambridge, Mass.
Urban Theory
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Reyner Banham (1922-88) was one of the most influential writers on architecture, design, and popular culture from the mid-1950s to the late 1980s. Trained in mechanical engineering and art history, he was convinced that technology was making society not only more exciting but more democratic. His combination of academic rigor and pop culture sensibility put him in(...)
Reyner Banham : historian of the immediate future
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Reyner Banham (1922-88) was one of the most influential writers on architecture, design, and popular culture from the mid-1950s to the late 1980s. Trained in mechanical engineering and art history, he was convinced that technology was making society not only more exciting but more democratic. His combination of academic rigor and pop culture sensibility put him in opposition to both traditionalists and orthodox Modernists, but placed him in a unique position to understand the cultural, social, and political implications of the visual arts in the postwar period. His first book, "Theory and Design in the First Machine Age", was central to the overhaul of Modernism, and it gave Futurism and Expressionism credibility amid the dynamism and change of the 1960s. This intellectual biography is the first comprehensive critical examination of Banham’s theories and ideas, not only on architecture but also on the wide variety of subjects that interested him. It covers the full range of his oeuvre and discusses the values, enthusiasms, and influences that formed his thinking.
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October 2001, Cambridge, MA
Architectural Theory
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The gray cloth
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The German expressionist, architectural visionary, author, inventor, and artist Paul Scheerbart (1863-1915) wrote several fictional utopian narratives related to glass architecture. In "The Gray Cloth", the first of his novels to be translated into English, Scheerbart uses subtle irony and the structural simplicity of a fairy tale to present the theories of coloured glass(...)
The gray cloth
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The German expressionist, architectural visionary, author, inventor, and artist Paul Scheerbart (1863-1915) wrote several fictional utopian narratives related to glass architecture. In "The Gray Cloth", the first of his novels to be translated into English, Scheerbart uses subtle irony and the structural simplicity of a fairy tale to present the theories of coloured glass outlined in his well-known treatise "Glass Architecture". The novel is set forward in time to the mid-twentieth century. The protagonist, a Swiss architect named Edgar Krug, circumnavigates the globe by airship with his wife, constructing wildly varied, colored-glass buildings. His projects include a high-rise and exhibition/concert hall in Chicago, a retirement complex for air pilots on the Fiji Islands, the structure for an elevated train across a zoological park in northern India, and a suspended residential villa on the Kuria Muria Islands off the coast of Oman in the Arabian Sea. Fearing that his architecture is challenged by the colourfulness of women’s clothing, Krug insists that his wife wear all gray clothing with the addition of ten percent white. This odd demand brings him notoriety and sensationalizes his international building campaign. For the reader, it underlines the confluence of architecture with fashion, gender, and global media. In his introduction John Stuart surveys Scheerbart’s career and role in German avant-garde circles, as well as his architectural and social ideas. He shows how Scheerbart strove to integrate his spiritual and romantic leanings with the modern world, often relying on glass architecture to do so. In addition to discussing the novel’s reception and its rediscovery by contemporary architects and critics, Stuart shows fiction to be a resource for the study of architecture and places "The Gray Cloth" in the context of German Expressionism.
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October 2001, Cambridge, Mass.
Architectural Theory
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Since Greek antiquity the human body has been regarded as a microcosm of universal harmony. In this book an international group of architects, architectural historians, and theorists examines the relation of the human body and architecture. The essays view well-known buildings, texts, paintings, ornaments, and landscapes from the perspective of the body’s physical,(...)
Architectural Theory
November 2001, Cambridge, Mass.
Body and building : essays on the changing relation of body and architecture
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Since Greek antiquity the human body has been regarded as a microcosm of universal harmony. In this book an international group of architects, architectural historians, and theorists examines the relation of the human body and architecture. The essays view well-known buildings, texts, paintings, ornaments, and landscapes from the perspective of the body’s physical, psychological, and spiritual needs and pleasures. Topics include Greek temples; the churches of Tadao Ando in Japan; Renaissance fortresses and paintings; the body, space, and dwelling in Wright’s and Schindler’s houses in North America; the corporeal dimension of Carlo Scarpa’s landscapes and gardens; theory from Vitruvius to the Renaissance and Enlightenment; and Freudian psychoanalysis. The essays are framed by an appreciation of architectural historian and theorist Joseph Rykwert’s influential work on the subject. Written for a symposium in honour of Joseph Rykwert held in March 1996 at the University of Pennsylvania.
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November 2001, Cambridge, Mass.
Architectural Theory
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Invention of art
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In The Invention of Art, Larry Shiner argues that the category of fine art is a modern invention, and that the line drawn between art and craft resulted from key social transformations in Europe during the eighteenth century. He looks at works by Hogarth, Rousseau, Woolstonecraft, Emerson, Marx, Dewey and Benjamin to show how the modern system maintains its dominance(...)
Invention of art
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In The Invention of Art, Larry Shiner argues that the category of fine art is a modern invention, and that the line drawn between art and craft resulted from key social transformations in Europe during the eighteenth century. He looks at works by Hogarth, Rousseau, Woolstonecraft, Emerson, Marx, Dewey and Benjamin to show how the modern system maintains its dominance through the assimilation of artists and musicians who resist it, and the distinctions it draws between artists and artisans, and high art and the crafts.
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September 2001, Chicago
Art Theory
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The Scottish urbanist and biologist Patrick Geddes (1854-1932) is perhaps best known for introducing the concept of "region" to architecture and planning. At the turn of the twentieth century, he was one of the strongest advocates of town planning and an active participant in debates about the future of the city. He was arguably the first planner to recognize the(...)
Biopolis : Patrick Geddes and the city of life
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The Scottish urbanist and biologist Patrick Geddes (1854-1932) is perhaps best known for introducing the concept of "region" to architecture and planning. At the turn of the twentieth century, he was one of the strongest advocates of town planning and an active participant in debates about the future of the city. He was arguably the first planner to recognize the importance of historic city centers, and his renewal work in Edinburgh’s Old Town is visible and impressive to this day. Geddes’s famous analytical triad--place, work, and folk, corresponding to the geographical, historical, and spiritual aspects of the city--provides the basic structure of this examination of his urban theory. Volker Welter examines Geddes’s ideas in the light of nineteenth-century biology--in which Geddes received his academic training--showing Geddes’s use of biological concepts to be far more sophisticated than popular images of the city as an organic entity. His urbanism was informed by his lifelong interest in the theory of evolution and in ecology, cutting-edge areas in the late nineteenth century. Balancing Geddes’s biological thought is his interest in the historical Greek concept of polis, usually translated as city-state but implying a view of the city as a cultural and spiritual phenomenon. Although Geddes’s work was far-ranging, the city provided the unifying focus of nearly all of his theoretical and practical work. Throughout the book, Welter relates Geddes’s theory of the city to contemporary European debates about architecture and urbanism. Foreword by Iain Boyd Whyte.
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November 2001, Cambridge, Mass.
Urban Theory
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The discipline of architecture depends on the transmission in space and time of accumulated experiences, concepts, rules, and models. From the invention of the alphabet to the development of ASCII code for electronic communication, the process of recording and transmitting this body of knowledge has reflected the dominant information technologies of each period. In this(...)
Architecture in the age of printing : orality, writing, typography, and printed images in the history of architectural theory
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The discipline of architecture depends on the transmission in space and time of accumulated experiences, concepts, rules, and models. From the invention of the alphabet to the development of ASCII code for electronic communication, the process of recording and transmitting this body of knowledge has reflected the dominant information technologies of each period. In this book Mario Carpo discusses the communications media used by Western architects, from classical antiquity to modern classicism, showing how each medium related to specific forms of architectural thinking. Carpo highlights the significance of the invention of movable type and mechanically reproduced images. He argues that Renaissance architectural theory, particularly the system of the five architectural orders, was consciously developed in response to the formats and potential of the new printed media. Carpo contrasts architecture in the age of printing with what preceded it: Vitruvian theory and the manuscript format, oral transmission in the Middle Ages, and the fifteenth-century transition from script to print. He also suggests that the basic principles of "typographic" architecture thrived in the Western world as long as print remained our main information technology. The shift from printed to digital representations, he points out, will again alter the course of architecture.
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September 2001, Cambridge, Mass.
Architectural Theory
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At a time when the fragmented ideas and styles in architecture make it seem as if "anything goes," Anything asks whether there are constraints to thought and action that change "anything" to "the thing." In thirty-two original essays, many of them illustrated, leading architects, theorists, historians and others discuss their works. The wide-ranging topics include a(...)
Anything
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At a time when the fragmented ideas and styles in architecture make it seem as if "anything goes," Anything asks whether there are constraints to thought and action that change "anything" to "the thing." In thirty-two original essays, many of them illustrated, leading architects, theorists, historians and others discuss their works. The wide-ranging topics include a "refugee republic," "blur buildings," virtual environments, shopping, and stress. Anything is the tenth and final book in the ongoing series that began in 1991. Each volume is based on a conference at which architects and leaders in other fields came together to present papers and discuss a particular idea in architecture from a cross-cultural and multidisciplinary perspective.
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September 2001
Architectural Theory