2 Résultats
Classification:
livres
livres
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Prix:
$32.95
(disponible sur commande)
Résumé:
How can architects use branding as a means to differentiate places from the inside out--and not, as current development practices seem to dictate, from the outside in? When architecture brings together ecology, economics, and social well-being to help people and places regain self-sufficiency, writes Klingmann, it can be a catalyst for cultural and economic transformation.
$32.95
(disponible sur commande)
Résumé:
How can architects use branding as a means to differentiate places from the inside out--and not, as current development practices seem to dictate, from the outside in? When architecture brings together ecology, economics, and social well-being to help people and places regain self-sufficiency, writes Klingmann, it can be a catalyst for cultural and economic transformation.
Sujet:
Théorie de l’architecture
Théorie de l’architecture
Publication:
septembre 2007, Cambridge London
septembre 2007, Cambridge London
Titre:
Brandscapes : Architecture in the experience economy
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Prix:
$32.95
(disponible sur commande)
Résumé:
How can architects use branding as a means to differentiate places from the inside out--and not, as current development practices seem to dictate, from the outside in? When architecture brings together ecology, economics, and social well-being to help people and places regain self-sufficiency, writes Klingmann, it can be a catalyst for cultural and economic transformation.
Brandscapes : Architecture in the experience economy
Actions:
Prix:
$32.95
(disponible sur commande)
Résumé:
How can architects use branding as a means to differentiate places from the inside out--and not, as current development practices seem to dictate, from the outside in? When architecture brings together ecology, economics, and social well-being to help people and places regain self-sufficiency, writes Klingmann, it can be a catalyst for cultural and economic transformation.
Classification:
livres
livres
Publication:
septembre 2007, Cambridge London
septembre 2007, Cambridge London
Sujet:
Théorie de l’architecture
Théorie de l’architecture
Classification:
livres
livres
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Prix:
$21.95
(disponible sur commande)
Résumé:
In Brandscapes, Anna Klingmann looks critically at the controversial practice of branding by examining its benefits, and considering the damage it may do. By favoring the creation of signature buildings over more comprehensive urban interventions and by severing their identity from the complexity of the social fabric, Klingmann argues, today's brandscapes have, in many(...)
$21.95
(disponible sur commande)
Résumé:
In Brandscapes, Anna Klingmann looks critically at the controversial practice of branding by examining its benefits, and considering the damage it may do. By favoring the creation of signature buildings over more comprehensive urban interventions and by severing their identity from the complexity of the social fabric, Klingmann argues, today's brandscapes have, in many(...)
Titre:
Brandscapes: Architecture in the experience economy
Actions:
Prix:
$21.95
(disponible sur commande)
Résumé:
In Brandscapes, Anna Klingmann looks critically at the controversial practice of branding by examining its benefits, and considering the damage it may do. By favoring the creation of signature buildings over more comprehensive urban interventions and by severing their identity from the complexity of the social fabric, Klingmann argues, today's brandscapes have, in many cases, resulted in a culture of the copy.
Brandscapes: Architecture in the experience economy
Actions:
Prix:
$21.95
(disponible sur commande)
Résumé:
In Brandscapes, Anna Klingmann looks critically at the controversial practice of branding by examining its benefits, and considering the damage it may do. By favoring the creation of signature buildings over more comprehensive urban interventions and by severing their identity from the complexity of the social fabric, Klingmann argues, today's brandscapes have, in many cases, resulted in a culture of the copy.
Classification:
livres
livres
Publication:
octobre 2010
octobre 2010
Sujet:
Théorie de l’urbanisme
Théorie de l’urbanisme
